“The still must tease with the promise of a story the viewer of it itches to be told.” - Cindy Sherman

Atelier is a collection of editorials I’ve directed, personal projects & work favourites. My inspiration comes from cinematic freeze-frames, thus Cindy Sherman's quote has always resonated with me.

To visualize how one moment is brought to life through photography, lighting, styling, movement, and design is what drives me creatively. The devil is in the detail that drives the experience.